A pipeline your team keeps up to date, because it is easy to
Deals, companies and contacts in a CRM you shape yourself: the stages you use, the fields you need, a board to move deals and a forecast that adds itself up.

Less busywork, more of the work itself
Your process, not a vendor's
Stages, fields and views the way your team sells; change them in a minute.
Each rep sees theirs
Record rules such as "only deals where Owner is them", enforced on the server and in the API.
No record limit
Every lead and contact you have, on every plan, the free one included.
How Sales teams use it
Every deal and what it is worth
- Deal, company, stage, owner, value, close date, probability and source
- Summaries total the pipeline; group by stage or owner
- A weighted value as a formula in Airtable's syntax
Move deals stage by stage
- A board by stage: lead, qualified, proposal, negotiation, won
- Drag a deal forward; the change is in its history
- Value and close date on every card
What closes when
- Deals on a calendar by close date
- See the end of the quarter fill up, or not
- Reminders by automation before a close date
The whole account story
- Open a deal with Space: fields, history, comments
- Mention a colleague to bring them into the deal
- Proposals and contracts as attachments
Agents that do the busywork, and ask first
Each runs as an agent with its own name and access. With review on, nothing it changes is written until a person accepts it.
Enrich new leads
Fills the company and source fields from what a lead sent, for a rep to accept.
Next step for every deal
Proposes the next step and a date for deals without one, with its reasoning.
Forecast in chat
Answers "what will we close this month" in your AI chat, from the pipeline, as you.
Start from a base that already works
Ready-made bases for sales teams, with their tables, fields and views set up. Change anything; it is yours from the first minute.
See the templatesWhat sales teams ask us
Give your sales teams a base that keeps up
Start free, or bring the base you already have in Airtable.